Find Out Which Printer Is Best For You
- By Eliza Smuel
- •
- 23 Jun, 2017
- •
The need of photocopying and printing are never going to show a decrease in the city like Dubai where all offices academic institutes and businesses are incomplete without the printing machines. With offices looking for more cost effective, quick and best solutions for their documents it is important to be aware of all the pros and cons of the services available.
Offset printing:-
This technology uses aluminum plates for transferring of image onto the rubber blanket. Then the image is rolled on to a paper sheet. Because ink is not directly transferred onto the sheet that’s why it is called offset printing. Offset printing technology is best when clean, high quality and professional layout are needed that too in large quantities.
Digital printing:-
Digital technology uses liquid ink and doesn’t use the metal plates as compared to offset technology. Digital printers in Dubai are the best option when low quantities and high quality of printouts are required. Its variable data capability makes it even more important. Consider an invitation card or a flyer where each piece like name, address and other things need different and unique coding, digital layout is the only solution.
Pros of offset technology:-
- A wide range of color reproduction can be achieved through offset technology.
- Bright florescent,
pantone, foils, metallic inks, and varnishes are all produced by offset
printing
- Offset
technology allows consistent and accurate reproduction of colours.
- It is
extremely quick as it can produce over 200,000+ copies very fast
- It adjusts
to the ink density accordingly
- It
accommodates a large variety of paper sizes, textures and weights
- It uses
inks of good quality
Cons Offset Printing:-
- Slower setup
time. More production steps are needed.
- Printing cost
can be expensive if done in low quantities (less than 500)
- May take
considerable time for drying
- An
experienced press man is required to get the best quality results
- Printing
one copy may not be possible
- These
machines are large and require trained professionals to operate and maintain
them
- To make sure best quality results are produced, attention to details is a must.
- It may
need an experienced pressman and a graphic designer working in tandem to
achieve the best and acceptable results.
Pros of digital printing:-
- No drying
time, turnaround time is short
- Very
affordable and less costly for small quantities, like under 500 copies
- Large
formats of up to 10 feet in diameter can be printed
- Printing of
one copy isn’t a problem
- A variety
of mediums like glass, metal, and marble can also be used with paper
- These
machines are easily available and do not require the print representative to
quote it formally.
Cons of digital printing:-
- Poor color
consistency
- Quantities
exceeding 500 copies are more expensive
- Pantone
effect is not reproduced
- Accurate
reproduction of colors can be difficult
- Size and
weight of the paper is limited
- Inability
to reproduce foils, varnishes and metallic inks
- Matte
finish is not reproduced as should be
- Inability
of producing light or white colored inks on dark papers
Offset printers in Dubai are ideal to be used for commercial activities and places where right color matching and printing on variety of materials is required. Digital printing is suitable where low number of prints are required quickly.
We are living in a world where marketing holds greater importance for any business. This is because the competition has grown to another level and people have a lot of choices. At that point, you want people just to select your products for their needs.
Give the desire and aim of attracting more customers; it becomes even more critical to game up your marketing effort. Reach out to the people with the techniques which are more like today-age like through social media, and online advertising and even the packaging of your food product.
The advertising industry is coming up with new ways to reach out to the people but the thing which has been constant in their set up it is the printing press. Printing materials are the handy way to reach out to the customers whether it is brochures, leaflets, roll-up banners or any other way.
Printing is going to be the representation of the company and also gives a brand introduction and experience to the customers. If you are up for a product launch or revitalize the packaging of your products while being in UAE, then take on the services of the printing press in Dubai as they have the high-end reputation for efficient services and professional conducts.
Still not convinced with the importance of printing press in the marketing approach then read on this article to know more.
We are living in a world where marketing holds greater importance for any business. This is because the competition has grown to another level and people have a lot of choices. At that point, you want people just to select your products for their needs.
Give the desire and aim of attracting more customers; it becomes even more critical to game up your marketing effort. Reach out to the people with the techniques which are more like today-age like through social media, and online advertising and even the packaging of your food product.
The advertising industry is coming up with new ways to reach out to the people but the thing which has been constant in their set up it is the printing press. Printing materials are the handy way to reach out to the customers whether it is brochures, leaflets, roll-up banners or any other way.
Printing is going to be the representation of the company and also gives a brand introduction and experience to the customers. If you are up for a product launch or revitalize the packaging of your products while being in UAE, then take on the services of the printing press in Dubai as they have the high-end reputation for efficient services and professional conducts.
Still not convinced with the importance of printing press in the marketing approach then read on this article to know more.
